< PreviousIn 2022, O’Brien’s began to use Valeda light therapy for the treatment of Dry Age-related Macular Disease (Dry AMD). The system rapidly proved its worth, and many of our treated patients have been in touch to let us know how much their day-to-day lives have been enhanced. Studies have demonstrated that the eye-light system using photobiomodulation (PBM) together with Light Modulation (LM) Low Level Light Therapy (LLLT) offers pain-free treatment to slow down the progression of this disease and improve quality of life. The eye-light system is effective, giving: n statistically significant reductions in drusen volume— proving its potential for slowing the progression of the disease and preventing its advanced stages. n statistically significant improvements in visual acuity (the ability to see smaller detail) eye-light ® benefits n simple n painless n safe n non-invasive n fast (12 min for both eyes) eye-light treatment in progressDrusen reduction with eye-light eye-light ® O’Brien’s newly acquired eye-light ® system is the latest thoroughly researched treatment for Dry Age-related Macular Disease Age-related macular degeneration (AMD) is the leading cause of irreversible blindness in the developed world. It predominantly affects individuals aged 60 and above. Estimates suggest that nearly 50 million people worldwide are affected by AMD. AMD is a progressive eye disease that irreversibly impairs vision by damaging part of the retina, the light-sensitive area at the back of the eye. It is characterised by the gradual accumulation of drusen—tiny yellow or white deposits under the retina. Your optometrist can see the drusen when closely examining your eyes. The eye-light uses yellow light (590 nm wavelength) which naturally inhibits the expression of vascular endothelial growth factor (VEGF). This signalling protein stimulates the formation of blood vessels, which contributes to the development of the wet form of AMD. The eye-light uses red light (630nm wavelength) to promote electron transfer and oxygen binding, restoring mitochondrial function and increasing metabolic activity (i.e. energy production) and inhibiting inflammatory events and cell death. Do you suffer from Dry Age-related Macular Disease? Having treated Dry Age-related Macular Disease since 2022, O’Brien’s have become specialists in improving the sight of sufferers. In addition to our well established Valeda therapy, we can now offer the new eye-light ® therapy. Both therapies have been shown to improve sharpness of vision and to slow down the progression of the disease. If you have Dry AMD, please get in touch with our team to learn all about our eye-light and Valeda treatments. You can phone us or you can call in to book an early appointment or a preliminary consultation. Phone now to find out more 01652 653595 01652 649024 43-44 Wrawby Street, Brigg, North Lincs, DN20 8BS 01652 653595 and 01652 649024 office@obriensopticians.co.uk Progression of Dry AMDLINCOLNSHIRE TODAY 31 BRIGG River Ancholme and dating back to 800BC, which sets the scene for a journey charting the rise of Brigg as an influential market place, through to the picturesque town known today. For those keen to further discover local heritage sites, a short drive from the town’s centre is Scawby Hall, a Grade 1-listed, Jacobean manor house built by the Nelthorpe family and lived in by them since. Open to the public on selected days, the house has a treasure of fine art, furniture, and porcelain, while the 3-acre kitchen garden and grounds beyond are filled with orchards, fine lawns, flower and shrub borders, espalier fruit trees, berry patches and a vegetable garden. Pleasant gardens are additionally found at Elsham Hall, which © stock.adobe.com/burnstuff2003 © stock.adobe.com/burnstuff2003 32 Á32 LINCOLNSHIRE TODAY BRIGG Choosing the right anti-reflective coating for you Anti-glare coating, also known as anti-reflective (AR) coating, is a thin, multi-layered coating applied to lenses to reduce reflections. It minimizes the amount of light that bounces off the lens surface, allowing more light to pass through to the eye, which improves visual clarity and reduces eye strain. This coating also enhances the appearance of the glasses by making them nearly invisible and allowing others to see the wearer's eyes clearly. Standard AR Coatings usually have a green shimmer and tend to smudge more easily, whereas High-performance AR Coatings include features like anti-smudge, anti-static, anti-scratch, and hydrophobic coatings, offering superior clarity and durability as well as additional features for specific needs. At Holland & James we offer our patients Essilor Crizal® coatings, the leading anti-reflective lens brand in consumer satisfaction. Choosing the right coating depends on your lifestyle, environment, and how you use your glasses day to day. Crizal ® EasyPro ® - A reliable everyday option that makes lenses easier to clean and more comfortable to wear, ideal if you want clarity without the constant need to wipe your lenses. Crizal ® Sapphire™ HR - This coating offers advanced anti- reflective technology, especially effective in bright or changing light. Great for people who want near-invisible lenses, sharper vision, and enhanced durability. Crizal ® Prevencia ® - Designed for screen-heavy lifestyles, it filters Blue-Violet light and UV rays to help reduce digital eye strain and support long-term eye health. Crizal ® Drive - This premium anti-reflective coating offers great clarity of vision, efficient in day conditions and optimised for night conditions, reflections are up to 90% less when driving at night compared to a lens with a hard coat. Crizal ® Sun XProtect™ - Specifically designed for sun lenses, it enhances outdoor lens performance with added UV protection, glare reduction, and improved durability. It’s ideal if you want your sunglasses to stay cleaner, clearer, and more resilient. Charlie Holland and Neil James dates back to the 1760s and holds a diverse history of use from a family home to an Anti-Aircraft HQ, to part of Kings College Cambridge, and a girl’s boarding school. Though the house remains private, the grounds are open to the public as a country park and gardens, and showcase one of the country’s biggest 18th century walled gardens as well as 14th century carp lakes, alongside an arboretum, playground, enchanted woods, and animals. To get more deeply immersed in nature, Brigg provides access to a range of peaceful walking and cycling routes, whether traversing countryside trails or exploring the River Ancholme as it bends gently through Brigg. There’s always a scenic backdrop to be appreciated, with the Ancholme Valley Way often recommended, taking the path along the riverbank to see beautiful views of the countryside and spot wildlife. As you walk by the river, perhaps reflect on the town’s history as a hangout for smugglers taking French brandy down the Ancholme to Brandy Wharf! Abundant with local culture and history, unique shopping experiences, and opportunities to enjoy the outdoors, Brigg blends together everything you could need for a tranquil trip.Ooooodles of glasses! 9 Market Place, Brigg, DN20 8ET CALL: 01652 408200 TEXT: 07765 466 901 hollandjames.co.uk From understated chíc to flamboyant frames, Holland & James have the widest selection of glasses in the area. Pop in and find your perfect style. 34 LINCOLNSHIRE TODAY FASHION Preparing for a new season With a new season of fashion on its way, a wealth of outfits await. Preparing for a new seasonLINCOLNSHIRE TODAY 35 FASHION Oliver Bonas Combining trousers with a chic print and a vibrant, yellow cardigan, Oliver Bonas helps you step into a new season with a fresh look. 36 LINCOLNSHIRE TODAY FASHION Left: Marc Cain Marc Cain illustrates how to make knitwear elegant with this taupe look. Middle: Fat Face This checked shirt dress from Fat Face emanates an autumnal air. Right: Joe Browns Joe Browns tops off a pretty, floral dress with a sophisticated blazer for a sweet but smart ensemble. Opposite: Cotton Traders Dressed down with pumps or elevated with heels and statement jewellery, this shirt dress from Cotton Traders exudes effortless style. 38 LINCOLNSHIRE TODAY FASHION Left: Busby & Fox Embodying elegance, this maxi dress from Busby & Fox features billowy sleeves, a flowing silhouette, and a striking teal blue abstract print. Middle: Oliver Bonas With a touch of embroidery to the sleeves adding intrigue, this dark green corduroy mini dress from Oliver Bonas is set to become an autumn classic. Right: Scamp & Dude This midi tea dress from Scamp & Dude refreshes tiger print for a look that provides a little drama whilst remaining demure, with a classic sweetheart neckline. LINCOLNSHIRE TODAY 39 FASHION Top left: Freya Lillie A dress full of romance, this linen piece from Freya Lillie is beautifully earthy. Above: Threadbare This puff sleeve mini dress from Threadbare is ideal for those who want something that can easily transition from day to night style. Left: La Redoute UK With a menswear-inspired cut and tennis stripes, this blazer from La Redoute UK adds instant style to your silhouette, whether worn with jeans or trousers. Next >